Since 2017, we empower pharmaceutical companies, hospitals, clinics, doctors, and SME/MSME businesses with customized business consulting, sales and marketing strategies, digital marketing, and professional training.
Brand Visibility & Business Growth.

Pharma brand management, content design, customized product marketing, training, and promotional materials.

Marketing communication, Branding, client management and Training for Doctors, Hospitals, Clinics, Labs, Professional colleges including Pharmacy and Nursing

Business process optimization, system improvement, branding, sales and leadership training for SMEs and MSMEs.


Who We Are
Aptha Business Solutions is a Kerala-based Business consulting and Training service provider established in 2017. We support pharmaceutical companies, hospitals, clinics, doctors, and SME/MSME businesses with customized consulting, sales and marketing strategies, professional training, digital marketing, and process improvement.
Tailored consulting, Branding, and Training for Pharma, Healthcare, and MSME/SME sectors.
Led by Byju Sethumadhvan— over 25 years’ professional experience and MSME-empaneled marketing consulting expertise across different industries.
Byju Sethumadhvan, Founder & CEO
Supporting You at Every Step
Consulting, branding, digital marketing and training for pharma, healthcare and MSMEs in Kerala.
Pharma brand management, content design, customized product marketing, training, and designing of promotional materials.
Branding, reputation management, patient engagement, lead generation, staff training support.
Marketing strategy, sales process optimization, process improvement, branding, staff training.
Customized programs for pharma teams, hospital staff, retail, leadership development.
Our Commitment to You
Since 2017, Aptha Business Solutions supports pharmaceutical companies, Hospitals, Clinics, Doctors, and SMEs/MSMEs with customized consulting, sales and marketing strategies, digital marketing, professional training, and process improvement.
Repeat clients or referrals
Pharma Brands

Client Reviews
Feedback from pharmaceutical companies, hospitals, clinics, doctors and SMEs/MSMEs we support with customized consulting, sales and marketing strategies, digital marketing and professional training.
Trustindex verifies that the original source of the review is Google. We recently hosted Mr. Byju Sethumadhavan for a two-day sales skill development training program. His engaging style and practical approach—using case studies and role-playing exercises—made concepts easy to grasp. The training not only boosted our team’s skills and confidence but also provided actionable insights to improve our sales strategies. We highly recommend Mr. Byju for any organization looking to empower their sales force.Posted on Sajith BalanTrustindex verifies that the original source of the review is Google. The training session was outstanding and perfectly tailored to our team's needs. The content was relevant, engaging, and expertly delivered, providing us with actionable insights and practical skills to enhance our performance. The trainer's enthusiasm, knowledge, and willingness to address our questions made the session truly valuable. We appreciate the effort to understand our requirements and design a customized training program. This training has undoubtedly equipped us to achieve our goals and take our skills to the next level. Thank you!Posted on Manoj MeacheriTrustindex verifies that the original source of the review is Google. Thank you so much for the wonderful training program! I truly appreciated the valuable insights particularly Case studies done and the basics of our Product part. Kudos to your fantastic efforts and presentation 🥰Posted on Sanjeev Kumar VTrustindex verifies that the original source of the review is Google. It was indeed a fruitful interaction with Mr Byju on moving ahead..With his vast experience , he shared lot of valuable insights for the enhancement of business..Truly a dedicated & holistic approach towards the client..Best Wishes 🤝Posted on manikandan manikandanTrustindex verifies that the original source of the review is Google. As per feed back from staff who attended the last 8 classes,The classes were excellent and was very much interesting to them,Almost 120 people attended the class and i have taken feedback individually, hope we will continue for the remaining staffs ,as per the schedule,Thanks for the support!Posted on dinesh pallippatmanaTrustindex verifies that the original source of the review is Google. Very good and useful class conducted by Mr Byju on 09.11.2024 to our tele caller's and others.Posted on Surendran P BTrustindex verifies that the original source of the review is Google. We have had a training session to our tele-callers by Mr. Byju Sethumadhavan on 09/11/2024. It was very professionally planned and executed by him, with clear understanding of our needs and objectives. He made it suitable to our people with examples relating to our business. The content was good and he made it very appropriate to us. We are extremely happy to have decided to have this session for our employees who I am sure would have benefited from it and I expect the positive outcomes would come in soon. We would have more sessions with him in coming days and I would recommend small and medium business organisations to try out Mr. Byju Sethumadhavan.Posted on Sajan GanapathyTrustindex verifies that the original source of the review is Google. Hi! 👋 Mr. Byju Sethumadhavan , I wanted to express my sincere appreciation for the exceptional leadership training program you delivered! The content was perfectly tailored to our team's needs. Your expertise created an interactive environment, allowing us to explore new ideas and strategies. I believe it is an opportunity to create next leaders. Thanks and regards. Sivakumar P Director Kiosence Health Care Pvt Ltd.Posted on sivakumar pakiteeriTrustindex verifies that the original source of the review is Google. It was Really interesting and valuable training especially for AM,s RMs.Posted on Robert M Xavier
Articles on pharmaceutical marketing, healthcare branding and training, digital marketing, and SME/MSME process improvement—focused on Kerala.
Aptha Business Solutions supports pharmaceutical companies, hospitals, clinics, doctors, and SMEs/MSMEs in Kerala with customized consulting, sales and marketing strategies, digital marketing and professional training.